Announcing my first post Microsoft Merger!!
This past year has been amazing. It seems long ago, and strangely just like yesterday, that I decided to leave Microsoft after 15 years and pursue my own interest in the Social Media and Communities space. So far, so good. I can’t remember a year where I learned as much. Starting a new business, learning how to work from home, meeting hundreds of new people and working on an extremely diverse set of Community, Social Media and Influencer projects – what a journey!
As the calendar turns to 2009, I’m extremely excited to announce a major change to my business. Customer Collaboration is what it’s all about, and I am lucky and honored to join forces with a proven industry practitioner and social media thought leader: Jake McKee (read his Bio!). You may already know Jake through his Community Guy blog or follow him on (if not, now is a good time to add him!!). Our companies, CGT Consulting and Ant’s Eye View will officially merge effective immediately. Our combined practices will operate as Ant’s Eye View and continue to focus on bringing real world expertise to each and every project. We’re confident the combined experience of our two practices will enable our clients to tap even greater expertise on behalf of their business objectives.
Ant’s Eye View will be focused on working with brands that are committed to taking a leadership position in their markets creating amazing customer experiences. This work will span organizational silos, from Customer Service & Support, to Sales & Marketing, to Research & Development – driving improvements at each customer touch point with your products, services and/or brands. Never before has delivery against brand promises been so discoverable by your customers, prospects and partners. We believe our clients deserve a partner that understands this transformation and is committed to building the most experienced practitioner-focused team in the industry.
Our practice will focus on Customer Collaboration Strategy in the following key areas:
- Social Media and Communities: The container in which customer experience conversations take place
- Voice of the Customer: Understanding what customers and prospects are saying
- Influencer/Enthusiast Strategy Development: Finding, thanking and engaging the key contributors to those conversations
In the coming weeks we’ll be bringing our web sites together and unifying our operations under Ant’s Eye View - but in the meantime, we’ve already begun offering joint services to clients, both existing and new:
- Executive and Organization level Education
- Strategy, Planning and Roadmap development
- Project Leadership and Orchestration
- Speaking Engagements
That’s the news for now and I’m sure more to come in the months ahead! Here’s to an exciting 2009 focused on creating winning customer experiences. Want to learn more…let us know - you can contact me here or reach out old school in .
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