2nd January 2009

ANNOUNCEMENT: Kicking off 2009 with a Merger: Introducing Ant’s Eye View (2.0)!

posted in Uncategorized |

Announcing my first post Microsoft Merger!! 

This past year has been amazing.  It seems long ago, and strangely just like yesterday, that I decided to leave Microsoft after 15 years and pursue my own interest in the Social Media and Communities space.  So far, so good.  I can’t remember a year where I learned as much.  Starting a new business, learning how to work from home, meeting hundreds of new people and working on an extremely diverse set of Community, Social Media and Influencer projects – what a journey! 

As the calendar turns to 2009, I’m extremely excited to announce a major change to my business.  Customer Collaboration is what it’s all about, and I am lucky and honored to join forces with a proven industry practitioner and social media thought leader:  Jake McKee (read his Bio!).  You may already know Jake through his Community Guy blog or follow him on (if not, now is a good time to add him!!).  Our companies, CGT Consulting and Ant’s Eye View will officially merge effective immediately.  Our combined practices will operate as Ant’s Eye View and continue to focus on bringing real world expertise to each and every project.    We’re confident the combined experience of our two practices will enable our clients to tap even greater expertise on behalf of their business objectives. 

Ant’s Eye View will be focused on working with brands that are committed to taking a leadership position in their markets creating amazing customer experiences.  This work will span organizational silos, from Customer Service & Support, to Sales & Marketing, to Research & Development – driving improvements at each customer touch point with your products, services and/or brands.  Never before has delivery against brand promises been so discoverable by your customers, prospects and partners.  We believe our clients deserve a partner that understands this transformation and is committed to building the most experienced practitioner-focused team in the industry. 

Our practice will focus on Customer Collaboration Strategy in the following key areas:

  • Social Media and Communities:  The container in which customer experience conversations take place
  • Voice of the Customer:  Understanding what customers and prospects are saying
  • Influencer/Enthusiast Strategy Development:  Finding, thanking and engaging the key contributors to those conversations

In the coming weeks we’ll be bringing our web sites together and unifying our operations under Ant’s Eye View - but in the meantime, we’ve already begun offering joint services to clients, both existing and new: 

  • Executive and Organization level Education
  • Strategy, Planning and Roadmap development
  • Project Leadership and Orchestration
  • Speaking Engagements

That’s the news for now and I’m sure more to come in the months ahead!  Here’s to an exciting 2009 focused on creating winning customer experiences.  Want to learn more…let us know - you can contact me here or reach out old school in . 



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There are currently 9 responses to “ANNOUNCEMENT: Kicking off 2009 with a Merger: Introducing Ant’s Eye View (2.0)!”

Why not let us know what you think by adding your own comment! Your opinion is as valid as anyone elses, so come on... let us know what you think.

  1. 1 On January 3rd, 2009, dgrigsby said:



    Best Regards,


  2. 2 On January 5th, 2009, Matt W said:


    Congratulations! Best of luck with your new venture.

    -Matt W

  3. 3 On January 5th, 2009, Blake Cahill said:

    Sean -




  4. 4 On January 5th, 2009, mike walsh said:


    Congratulations. I’m looking forward to working with you and Jake in 2009. It should be really fun!



  5. 5 On January 6th, 2009, Deirdre Walsh said:

    Wow! The community super powers unite. Congrats to you both.

  6. 6 On January 6th, 2009, Len Devanna said:

    I have to agree with Deidre… Two of the best minds in the industry combining forces. I’m anxious to watch this power house come together.

    Congrats gents!

  7. 7 On January 7th, 2009, Weekly Digest of the Social Networking Space: Jan 7, 2009 said:

    […] Jake McKee Two community mavens, who I’ve intervewed both for Forrester reports on community, have joined forces, and Sean joins Ant’s Eye View to help brands with social networking and community strategy and deployment. I’ll be speaking […]

  8. 8 On January 7th, 2009, Rachel Happe said:

    Congratulations guys! Having two thought leaders (that were also actually practitioners) come together creates a force. You will do great things together - and hopefully help companies understand that serving the customer is not a burden/cost but the whole point of being in business.

  9. 9 On January 7th, 2009, Sean said:

    Thanks for the Love!!! We will certainly endeavor to live up to this praise. Here’s to “The Year of the Ant!”


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